With people over 50 being the fastest growing section of the population, not to mention the highest-earning segment, the European Union estimates that the over 50s market will grow rapidly in the near future. The so-called “Silver Economy” is expected to be worth over €5 trillion annually by the year 2025. As a consequence, local businesses have an amazing opportunity on their hands if they decide to focus on this expanding segment.
Very fittingly, Louth – which is the first county in Ireland to achieve “Age Friendly” status – will host an interesting event on this very topic. Louth County Council and the Local Enterprise Office are building on this solid foundation and, as part of the Age Friendly Economy Erasmus+ Project, they are hosting an intensive, two-day Bootcamp on Friday 26th and Saturday 27th, 2019, at Creative Spark in Dundalk. The information-packed, two-day training will assist the business community and budding entrepreneurs to innovate, adapt their current services and look for new business opportunities to support Ireland’s older population.
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